[#100BGVanguard] How Golden State Warrior Andre Iguodala Became The NBA’s Ambassador To Silicon Valley

via Fast Company
In the past, the relationship between players and companies was fairly simple: Athletes got paid handsomely to endorse brands or products such as shoes, beverages, and cars. These days, the endorsement game is still important, but rise of entrepreneurship—especially in a place like Silicon Valley—presents new opportunities. Players who are willing to take some risk by accepting equity in exchange for endorsement or other involvement in a company can make far more than they would with the traditional cash-for-service arrangement of previous generations of athletes. 

[video] Dame Dash on Eliminating the Middleman, Business Plans vs Proof of Concept

[March Book Share] Three Books You Should Read This Month

I kicked off the new year with these books and there were plenty of gems I took from each one. If you check them out let me know what you think.

Overcoming Underearning by Barbara Stanny
When it comes to money, are you controlled by fear?
Do you underestimate your worth?
Are you ready to go to the next level, but can't seem to get there?
If you answered yes to any of these questions, you may be an underearner. Underearners are self-saboteurs who don't live up to their earnings potential, says Barbara Stanny, a financial educator, motivational speaker, and career counselor. Whether they make $10 an hour or six figures a year, they tend to live paycheck to paycheck, are often in debt, and have a high tolerance for low pay. Ironically, many work incredibly hard. The good news is that underearning is a self-imposed condition. By focusing on overcoming it, underearners will not only earn what they deserve, but live a richer life. With techniques and exercises that have helped thousands of people, Stanny teaches five essential steps to financial independence and brings a message of empowerment to all those who chronically undervalue themselves.

The 80/20 Principle by Richard Koch
Did you know, for example, that 20 percent of customers account for 80 percent of revenues? That 20 percent of our time accounts for 80 percent of the work we accomplish? The 80/20 Principle shows how we can achieve much more with much less effort, time, and resources, simply by identifying and focusing our efforts on the 20 percent that really counts.

The Subtle Art of Not Giving a Fu*k by Mark Manson
There are only so many things we can give a f**k about so we need to figure out which ones really matter, Manson makes clear. While money is nice, caring about what you do with your life is better, because true wealth is about experience. A much-needed grab-you-by-the-shoulders-and-look-you-in-the-eye moment of real-talk, filled with entertaining stories and profane, ruthless humor, The Subtle Art of Not Giving a F**k is a refreshing slap for a generation to help them lead contented, grounded lives.

Upcoming Event: #100BusinessGirls Let's Do Brunch! NYC - April 8th

Join us for our signature brunch meetup. 
An enlightening afternoon of conversations and growing your network. 

New Book Alert: Worth More Than Gold

Upcoming Event: Let's Do Brunch! LA - March 25th

We're bringing our signature meetup to Los Angeles next month to start a new host city. Join us on Saturday, March 25th. Let's Do Brunch! brings together a small group of women entrepreneurs to connect over brunch + discussions. If you want in, make sure you don't wait to RSVP. Space is limited. 

For questions please contact info@100businessgirls.com.

Upcoming Event: Let's Do Brunch! Philly - March 12th

Join us in Philadelphia on Sunday, March 12th @ 1:30pm!

Space is limited. 

If you're not familiar with our brunch meetup, it's an intimate gathering of women entrepreneurs and the aspiring, to connect over food + conversation.